NSA-Arizona Projects Lab

What is it? A casual, virtual co-working support space

Why do it?

• Bursts of focused work with breaks promote productivity and reduce stress.
• Focus intently on a project, content development, marketing, pitching, operational or administrative processes etc.
• It’s an opportunity to ask for feedback, share resources and support each other’s work
• During the highly productive segments, you’re muted with your video on or off

How long is it? 2 hours, once weekly

When is it? Monday from 12:00 p.m. -2:00 p.m. (excluding holidays)

• Project Lab may be expanded to an additional day and time if Monday participation merits expansion

Project Lab Flow:

Start at 12:00 p.m.

• Welcome new participants to introduce themselves
• Each person shares their project, challenge or goal for the lab time

Facilitator schedules a 50-minute work session

• Take a break and share progress, ask any questions, share any related resources
• A 40–50-minute work session is scheduled
• Topics or conversations that require more time can continue via the chat or participants can stay on zoom after the scheduled end time and continue supporting each other

The regular host is Michele Redmond, with co-host Cassandra Thompson.

By registering for this event, you are giving permission for NSA-Arizona to add your contact information to our email list and to use any photographs (screenshots) that are taken at the event containing your likeness for as long as NSA-Arizona deems appropriate and desirable.

NSA-Arizona Program Saturday, February 14, 2026

This meeting will be held upstairs in the training room, Suite 201.

8:30 a.m. - 9:00 a.m.	Networking
9:00 a.m. - 12:00 p.m.	Program Meeting

Please note: Coffee and water will be provided. You are welcome to bring your own beverage and snacks.

3 Ways to Participate:

1. Register to join us in person.
2. Register to join us via live-streaming on the day of the event.
3. Register to receive a link to the recording afterward.

Smart Ways for Speakers to Monetize Your Content and Intellectual Property

Many NSA members have strong demand for their keynotes and programs—but far fewer have built revenue streams that extend beyond time on stage.

In this session, Pamela Slim helps professional speakers translate their proven content into intellectual property that creates consistent, scalable income. Instead of relying solely on booked engagements, you’ll learn how to build offerings that support long-term business growth while reinforcing your speaking brand.

Pamela will share how to:

• Convert your signature talks, frameworks, and methodologies into monetizable IP, including training programs, licensed content, and certification-based offerings

• Elevate your positioning from “speaker” to trusted authority who delivers structured learning and business results

• Expand your revenue through corporate, association, and enterprise models that complement (not compete with) your speaking engagements

Key Takeaways

NSA members will leave with practical clarity on how to:

• Identify the most valuable IP already embedded in their existing talks

• Choose the right monetization paths based on their goals, audience, and business model

• Create sustainable income streams without adding more travel, more talks, or more burnout

This session is ideal for speakers who want to increase their impact and income by leveraging what they already know—while building a stronger, more resilient speaking business.

Since today is Valentine's Day, please wear your favorite red or pink (or hearts, if that’s your thing), and—very optional—bring a sweet treat if you want, kind of like an old-school classroom party, to celebrate the holiday and your love for NSA.

EARLY REGISTRATION ENDS ON FEBRUARY 9TH. REGISTER EARLY TO SAVE!

About our speaker: Pamela Slim is an award-winning author, speaker and agency owner who has spent three decades helping business owners scale their businesses and IP. The Pamela Slim Agency (PSA) specializes in productizing service businesses and the design and development of certification and licensing programs. Pam is the author of Escape from Cubicle Nation (Penguin Portfolio, 2009), Body of Work (Penguin Portfolio, 2014) and The Widest Net (McGraw Hill, November, 2021, winner of Best Sales and Marketing Book of 2021 from Porchlight Books).

Connect with Pamela:

https://www.linkedin.com/in/pamelaslim/

https://www.youtube.com/@PamelaSlimAgency

By registering for this event, you are giving permission for NSA-Arizona to add your contact information to our email list and to use any photographs (or screenshots) that are taken at the event containing your likeness for as long as NSA-Arizona deems appropriate and desirable.

Cancellation Policy: No refunds.

Please notify us if you have any special needs for the meeting.

Leveraging YouTube for Your Speaking Business

Many speakers hear they “should be on YouTube”… but almost no one explains what that actually means—or how it ties to getting booked. In this fireside chat, we’ll break down what actually matters on YouTube for speakers (and what shockingly doesn’t), including how to use it as a credibility and relationship-building tool—not a highlight reel graveyard. We’ll talk consistency, positioning, and how YouTube can quietly support your speaking business even if you’re not chasing viral views or perfect production.

About our guest: Cassandra Thompson is a globally recognized speaker and career expert whose work casting contestants for Wheel of Fortune to recruiting at Riot Games made her a networking powerhouse. With humor and actionable insights, she helps audiences leverage authentic relationship-building to achieve their professional goals. Her advice has reached over 13 million people on YouTube, earned features on ABC7 and CNBC, and was named a “Top Career YouTube Channel” by The Muse. Cassandra’s mission is simple: to get people back to building real, meaningful relationships.

All registrants will receive access to the recording.

By registering for this event, you are giving permission for NSA-Arizona to add your contact information to our email list and to use any photographs (screenshots) that are taken at the event containing your likeness for as long as NSA-Arizona deems appropriate and desirable.